How To Sell Anything To Anyone
Written by Dave Lorenzo on April 8, 2019 / Sales Strategy
A few weeks ago I recorded a video with the title: High-Ticket Sales Expert Reveals: How To Sell Anything to Anyone. This video set off a chain reaction of events that can only be described as “amazing.” First, please watch the video:
High-Ticket Sales Expert Reveals: How To Sell Anything to Anyone
Demonstrating value before asking for ANYTHING is the key when you are learning how to sell anything to anyone. In my book The 60 Second Sale: The Ultimate System for Building Lifelong Client Relationships in the Blink of an Eye I call this demonstrating an external orientation.
In the video I give you a script that help you break the ice and display your external orientation. Here is what you say:
“Hello My Name is _____
What’s your name?
What do you do for work?
Wow! That’s fascinating. How did you get into that?”
How are things going? What are your goals for the rest of the year?
What are you looking to accomplish during the next year?
Would you like some help with that? or Who can I introduce you to in order to help you achieve your goals?”
Once you have helped this person by introducing them to someone (or actually solving a problem for them) they will want to reciprocate. That’s when you can ask them for a referral or introduce a product/service to help them.
Delivering value first through asking open ended questions and helping solve a problem or achieve a goal is the way to sell anything to anyone.
Let me know what you think about this video and my approach.
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