The Easy Way to Get a Referral
Written by Dave Lorenzo on April 29, 2020 / Inside BS Podcast
There is a four-step process to attracting more referrals into your business. This process works with both clients and evangelists. If you use it you’ll notice a big difference in both the quality and quantity of your referrals.
Step One: Do Your Research
Who do your clients and evangelists know that could be a good prospect for your business? You need to get inside their contacts file and find out. The easy way is to listen while they are talking. Most people will reveal who they know while they have general conversations.
In addition, you can explore tehir LinkedIn contact info and look for memberships in groups or organizations and check those websites.
Step Two: Provide Value to Your Evangelist
Before you ask for a referral, you need to deliver value. The best for of this value is through referring someone to the them. Tat’s right. Give a referral before you ever ask for one.
Step Three: Use Gratitude Script
After you pass a referral, you can ask the client to help you. The best time to do this is when they are thanking you for passing the referral to them. I give you the specific script to do this in this episode.
Step Four: Ask to Meet a Specific Person
Here is the information you include in your request.
- Name of the person
- Title
- Company
- Industry
- Why You Want to Meet Them
In today’s show I share the script and the reasons why each element is critical. Don’t leave any of them out.
Be sure to listen to this episode. This step-by-step process will help you attract more referrals and make more money.