Discover the ‘Step-By-Step’ System
That Gives You Instant
Authority, Believability, & Credibility
With Clients, Referral Sources and Investors…
Register after July 29, 2023 – $1,555
This is workshop one of three and the investment above is for this one workshop. BUT, if you register for two workshops, you will be invited to attend the THIRD for FREE. This is IN ADDITION to the BONUS live workshop in November.
Yes, I am ready to register!
If you are ready to take your revenue, your business, and your income to the next level, click the link below or call me to register.
What is the Authority, Believability, and Credibility Workship?
A three-hour intensive program, facilitated by author, leadership influence expert and business strategy guru Dave Lorenzo. The ABC Workshop is designed for professionals who want to:
- Increase revenue
- Decrease labor intensity (make more money with less effort)
- Help Increase Your Confidence with Clients, Referral Sources and Investors
In late 2022 I developed a Leadership Influence program that helped him build a community of like-minded professionals, become the Top New Speaker for Vistage Exective Coaching and delivered close to $1,000,000 in new revenue to his firm.
This workshop outlines the formula I used to develop MAXIMUM Authority, enhance his Believability and earn ultimate Credibility as a business strategy EXPERT.
After you attend, you enjoy access to a weekly video course and 60 days of Private Coaching
Your investment includes the video recording of the program and enrollment in a weekly influence course delivered via video.
Your investment also includes 60 days of private coaching after the session (a value of $4,500).
Register after July 29, 2023 – $1,555
This is workshop one of three and the investment above is for this one workshop. BUT, if you register for two workshops, you will be invited to attend the THIRD for FREE. This is IN ADDITION to the BONUS live workshop in November.
Yes, I am ready to register!
If you are ready to take your revenue, your business, and your income to the next level, click the link below or call me to register.
Date, Time for Zoom Meeting
August 4 2023 – 11 AM – 2 PM Eastern Time
Who should attend?
Business leaders who want to develop relationships quickly and accelerate revenue growth. You’ll be in good company. Others who have benefited from my expertise over the years:
- The CEO Real Estate Investment firm looking for more financing relationships
- A financial advisor seeking high-net-worth clients
- The Chief Executive Officer of a major Women’s fashion brand
- The Chief Marketing Officer from a cruise line
- 19 Regional Sales Directors from Pfizer
- Hundreds of busienss development professionals from all over the world
- 83 Entrepreneurs who own businesses that average $7 million plus in annual revenue
- 56 Managing Partners of law firms producing revenue more than $5 million
- Other leaders like you, who are serious about growing their business, income and themselves.
What you’ll gain:
Here are just some of the areas you will improve as a result of this experience:
- Create your most dramatic value propositions
- Develop a powerful and memorable brand
- Establish authority in a specific market niche
- Develop believable value propositions
- Create a trusting, peer-level relationship with your target audience
- Use language effectively to gain buyer commitment
- Create “irresistible” proposals
- Expand business constantly and gain referrals continually
- Craft effective proposals to close business every time
- Leverage your new-found credibility
- Improve your life balance, discretionary time, and personal options
Who is Dave Lorenzo?
DAVID LORENZO is a best-selling author, CEO, and expert in leadership influence who has built five successful businesses during the past 33 years. His most impressive projects include taking Marriott’s corporate housing company from start-up to over $50 million in annual revenue and leading a professional services firm from start-up to over $250 million in revenue.
During this Zoom meeting, Dave engages the group and focuses on helping you increase revenue, make more money, and build enduring client loyalty. He is a world-class sales expert known for his process, “Relationship Operating System.”
As a professional speaker, Dave delivers the best business strategy and sales information to audiences all over the world. He has an impressive track record of captivating audiences, making complex ideas actionable, and delighting event planning professionals.
Dave has worked as a speaker and consultant with numerous FORTUNE 500 companies including Pfizer, Marriott, Textron, Cessna, and IBM. He is on a mission to help you turn curious prospects into valuable clients with a ferocious, lifelong loyalty to your business.
Dave Lorenzo is your guide to rapid, organic revenue growth. The Authority, Believability and Credibility workshop is the ultimate event for discovering how to tap into relationship-based sales.
Why the Authority, Believability and Credibility workshop matters:
Most attorneys, business leaders, sales professionals, and entrepreneurs operate by the seat of their pants. They have no plan for establishing themselves as an expert.
That is a tough way to go through life because it forces you to start over each time.
When you attend the ABC workshop, you will discover a system that allows you to build your credibility and grow your revenue in a predictable, organic way. You’ll leave with a customized plan outlining how you will implement this system rapidly in your business.
Why Zoom?
The on-line envoronment allows you to participate wherever you are and it allows us to record the event so you can watch it over and over again.
What you will take with you:
- Powerful systems to build instant credibility and influence
- A compelling growth strategy to share with clients, employees, and investors
- A focused plan to accelerate revenue growth using low-cost relationship development strategies
- Checklists and standard operating procedures to keep you on track
- A reliable network of resources to call upon for support and guidance
For 60 days, you’ll be able to consult with me as your partner as you build on the techniques from our time together, and as you deal with the developments of your practice. Many of the program graduates have a “WWDD” list on their desk (What Would Dave Do?). This is a value of over $4,500!
Here are the investment options for the Authority, Believability and Credibility Workshop
The investment for this program is commensurate with the value provided. You receive a lifetime of knowledge during our time together. This workshop will jump start your revenue production.
After you attend, you enjoy access to a weekly video course and 60 days of Private Coaching
Your investment includes the video recording of the program and enrollment in a weekly influence course delivered via video.
Your investment also includes 60 days of private coaching after the session (a value of $4,500).
Register after July 29, 2023 – $1,555
This is workshop one of three and the investment above is for this one workshop. BUT, if you register for two workshops, you will be invited to attend the THIRD for FREE. This is IN ADDITION to the BONUS live workshop in November.
Yes, I am ready to register!
If you are ready to take your revenue, your business, and your income to the next level, click the link below or call me to register.
Date, Time for Zoom Meeting
August 4 2023 – 11 AM – 2 PM Eastern Time
What Others Are Saying About Dave Lorenzo and His System
Dave Will Help You Define Your Value Proposition
“Dave is an outstanding business executive and key strategic thought partner.
He specializes in disruptive thinking and challenging orthodox approaches.
Dave specifically seeks to define a clear value proposition to all work activity.
He has great business sense and is able to use very wide knowledge to come up with novel solutions.
Dave commands strong loyalty because of his level of commitment and follow-through and he is excellent at maintaining a highly effective network that he leverages for everyone’s’ benefit.
I am very happy to give Dave my highest recommendation.”
Barry Conchie
Conchie Associates LLC – Leadership Consultants
Boulder, CO
Helped Me Change Everything
Dave has helped me think about what I’m doing, perhaps not as well, and the things I can do to grow my business. Today and the rest of my life, using this course and materials I’m getting from here, is about growing my business. I’m very excited. I just see myself differently.
Because I’ve been practicing law over 25 years. I know I don’t look it, but I have been. And I have a lot of clients, many have been with me for years, sometimes decades, who come to me for everything. And I should be able to make some good use of those relationships and build value and introduce new value to them.
My name is Mitch Rotbert. I’m the owner of Rotbert Business Law in Washington D.C.
We are a general counsel for hire. We represent businessmen and women, helping them to get what they deserve. They have needs and wants and we pursue them.
Let me take a big step back because I don’t recall how I encountered Dave. I just started getting emails. I must have hit a button somewhere along the line. And I read them and I was intrigued, and I read them very carefully. And he was really singing to me about what I need in my business. And saying it that way may seem facile or simplistic, but it really is a big change. The first thing that he or one of his top level people sitting with him, his experienced people sitting with him today, said today, “Change the way.” It’s a category shift for me. And he really started talking about growing a business. I have been earning a living. There’s a real difference between earning a living and growing a business.
Mitch Rotbert
Rotbert Business Law
Washington, DC
The Insight You Receive is Worth Ten Times What You Pay
“Engaging Dave Lorenzo is expensive but you will receive a fantastic return.
The strategic insight my company received was worth at least ten times what we invested.
I worked with Dave when I was a senior executive at a global retailer and he was an invaluable resource.”
Wei-Li Chong
Leadership Development Consultant,
Former CEO of Mindgym and President of Kindercare
Portland, OR
The Only Guy I Trust
I can tell you that I know a lot of people in the legal consulting world who help lawyers and Dave Lorenzo is the only guy in this business that I trust.
I personally know Dave and while I’ve read a lot of other materials from people who do this, he is my go-to guy for lawyers who are looking to build a practice – better a practice – possibly get out of their practice and do something else. He is the guy who knows how to help lawyers.
My name is Brian Tannebaum and I’m in my 21st year of practicing law. I do state and federal criminal defense, and I represent lawyers before the Florida Bar.
Brian Tannebaum
Ethics Attorney
Miami, FL
The Best of The Best
Of all the programs I’ve attended, Dave’s are among the best of the best.
Over the past 21 years since starting my practice, I’ve had the opportunity to listen to some of the best lectures in both sports medicine and business. After attending Dave Lorenzo’s workshop, I have to say I was completely blown away!
The information was concise, relevant, made sense and was easily incorporated into my business the next day. His strategies really work and his presentation style is a great combination of light-hearted yet serious. Dave’s message really hits home. It was amazing to see such a large crowd engaged for the entire time.”
Dr. Todd M. Narson
Diplomate of the American Chiropractic Board of Sports Physicians
Internationally Certified Chiropractic Sports Practitioner
USA Triathlon Certified Level-1 Coach
Member of the Sports Medicine Team, 2011 Pan American Games
Great Experience and I Learned A Lot
I traveled from California to Miami to spend the weekend with Dave Lorenzo and it was a great experience.
I’ve gotten a lot out of this workshop. Dave is infectious. He brings a great deal of enthusiasm. He is an outstanding sales coach. I’ve taken away a great deal of knowledge to help improve my cash flow.
Bill Osman
Attorney
San Luis Obispo, CA
How It All Began: About the Authority, Believability and Credibility Workshop
During the past 28 years, I have built five successful businesses using the system I outline in my book titled: The 60 Second Sale. As a hotel manager, I opened and repositioned hotels for Marriott and Marriott Franchise Partners. As Vice President and General Manager of Marriott ExecuStay in New York City, I grew a start-up real estate business into a $50-million-dollar powerhouse. While with Gallup Consulting I developed a portfolio of business that produced more than $250 million in revenue.
All of these ventures had one common element – they required a strong relationship-based sales effort.
I have taken the skills, knowledge, and experience I’ve developed over the years and distilled it down into a process called the Strategic Sales Academy.
My Leadership Influence System
During this comprehensive program, we will work together to develop a customized sales plan for your business. This plan will rapidly increase your revenue.
If you’ve been stuck at a particular income level for a few years and cannot break free, or
If you’ve wondered why people ask you for proposals and don’t book business, or
If you’ve recognized other people in your industry who make more money and have less, skill, knowledge and experience
The Strategic Sales Academy is the most significant opportunity to increase your revenue in the past decade.
Components of the Strategic Sales Academy
- Breakfast and Lunch included both days. Cocktails and closing dinner included.
- Two days of intensive interaction with me and a small group of colleagues. There will be over 10 hours of work, interaction, discussion, (and fun). We’ll enjoy some social activities together, some meals, and a great deal of pragmatic work on your individual concerns. There is an agenda below. Included is one-on-one coaching.
- Each participant will leave with a step-by-step plan of action for developing new business immediately
- Twenty Videos–unavailable to the public–which cover every aspect of business development, from speaking to networking, and from fee setting to product sales.
- The complete 60 Second Sales Course, nearly 4 hours of video, on topics ranging from starting a sales conversation to giving a speech to attract new business.
- Individualized pre-session work to maximize your value. The preparatory work includes focusing on your value proposition, pricing strategy, referral sources, time allocation, etc.
- Lifetime admission to re-attend this program as a refresher at an 80% discount
- The final Day of the Academy includes a private review of your plan with me
- I will provide 60 days of complimentary coaching immediately following the Academy to help you bridge the learning to your circumstances and client base.
Where else can you obtain such a comprehensive development experience in relationship-based sales?
The Zoom Workshop is Just Part of It: Here’s the Private Coaching Program
Since 2008, over 400 people have participated in my unique Private Sales Coaching Program. About a third of these people were sales professionals in businesses, and about two-thirds have been business owners seeking to improve their income, attract different clients, or they’ve wanted to maintain their current income level while working less.
The Coaching Program includes the following:
- Unlimited access to me for 60 days
- Phone calls returned within 90 minutes during business hours, Eastern time
- Emails responded to the same day as received
- A weekly electronic newsletter to build your book of business (and I’ll send you the entire archive–over 130 issues of rich content)
- Access to my exclusive Roundtable Accelerator Meetings – a client only experience I host each month for you to sharpen your skills, focus on a new initiative or simple connect and network with your peers
In the Coaching Program, we work together on your individualized needs, particularly those which emerge from our time together. You can use my assistance, among other things, to:
- Review proposals
- Role-play meetings
- Discuss prospect reactions
- Plan a branding strategy and implementation
- Be published
- Find speaking opportunities
- Create client options
- Review and improve fees
- Reduce labor intensity
- Discuss and adopt solutions to each situation
- …and just about anything else within my competencies
For 60 days, you’ll be able to consult with me as your partner as you build on the techniques from our time together, and as you deal with the developments of your practice. Many of the program graduates have a “WWDD” list on their desk (What Would Dave Do?).
Here are the investment options for the 2019 Strategic Sales Academy in Miami, Florida.
The investment for this program is commensurate with the value provided. You receive a lifetime of sales knowledge and experience boiled down to three days. The Strategic Sales Academy will jump start your revenue production.
After you attend, you enjoy access to a weekly video course and 60 days of Private Coaching
Your investment includes the video recording of the program and enrollment in a weekly influence course delivered via video.
Your investment also includes 60 days of private coaching after the session (a value of $4,500).
Register after July 29, 2023 – $1,555
This is workshop one of three and the investment above is for this one workshop. BUT, if you register for two workshops, you will be invited to attend the THIRD for FREE. This is IN ADDITION to the BONUS live workshop in November.
Yes, I am ready to register!
If you are ready to take your revenue, your business, and your income to the next level, click the link below or call me to register.
Date, Time for Zoom Meeting
August 4 2023 – 11 AM – 2 PM Eastern Time
Refund Policy: We do not provide refunds for any reason except if we cancel the program. We do provide 100% credit if you have to cancel up to and including eight days prior, with one year to use that credit in any workshop of your choice. If you cancel seven days or less before the program, your fee is lost and there is no credit.
Sampling of Topics Covered at the ABC Workshop
Long sales cycles suck. Unproductive meetings suck. Most business leaders, sales executives, and professionals have come to accept both as a fact of life.
Imagine, for a moment, that you were in front of the ideal client. Imagine he had an unlimited budget and the authority to use it. Imagine he had the exact problem you were born to solve.
How long would it take you to make a deal?
If you don’t know the answer to this question or if the answer makes you uncomfortable, you need a new plan.
This revolutionary, three-hour Zoom workshop will walk you through the steps necessary to create your personalized system that will work for you – IMMEDIATELY.
The reason this process works is that you are always in front of someone who is ready, willing and able to do business.
Here are just a few of the topics we cover during our time together:
How to Ruthlessly Evaluate Every Relationship
You don’t do business with just anyone. You only do business with people who invite you in and are qualified to work with you.
We work together to develop a profile of your best clients and identify people you suspect match that profile. There are three universally successful ways to do this:
Speak to groups of people you suspect may be ideal clients.
Write articles for publications your suspects will read.
Network with people you suspect will be an evangelist.
I share my “secret sauce” for developing relationships as a result of giving a speech, writing an article or attending a networking event. If you’ve ever been frustrated by any of these things, this will be a highly valuable experience.
Follow-up In a Way that Helps You Improve Your Stature in the Eyes of the Client, Referral Source or Investor
Eighty percent of all relationships begin after the 5th contact. I share my proprietary follow-up system with you. This system will automate dozens of different contacts with prospective clients and referral sources and it does so in a way that educates, entertains and informs.
This follow-up system alone will deliver a HUGE return on investment to you immediately after you implement it.
Zero Resistance Closing Strategy
You are thinking about closing deals when you should be thinking about developing relationships. This mindset shift is fundamental to making more money and growing revenue.
During our time together I will share my step-by-step guide to developing trust-based relationships that lead to zero resistance sales.
Referral Maximization
If you do not currently get at least one referral each day, the Strategic Selling Academy will easily triple your revenue.
You will discover the easy way to connect with influential people in your community, industry and client database to receive more referrals. Gone is the awkward conversation. In its place is a genuine OFFER of assistance from someone who knows your ideal client.
Relationship Growth – Improved Client Lifetime Value
This workshop is not focused on helping you learn a bunch of tricks to close deals. My concepts focus on opening new relationships that last a lifetime.
This focus adds to your revenue because every one of your clients offers you an easy opportunity to grow. Clients have needs. Your goal is to help fill those needs. During this workshop, we help you discover the easy way to uncover needs and fill them with speed. This means you make more money, faster.
I have shared with you just ten percent of the information we cover and the results you should expect when you attend the Strategic Sales Academy.
After you attend, you enjoy access to a weekly video course and 60 days of Private Coaching
August 4 2023 – 11 AM – 2 PM Eastern Time